Fall in Serbia means harvest time. In the agricultural region just outside of our ECOR factory in Kraljevo, there are wheat fields as far as the eye can see. The wheat has just been harvested, and most farmers face a tough choice as they decide what to do with the wheat straw byproduct that is left over from the harvest. Most of it will be incinerated, adding to the carbon footprint of wheat production. ECOR provides an alternative and a second life for the wheat straw byproduct considered by most to be a liability.